Sunday, 14 December 2014

Blog #9 - Danielle - Emotional Intelligence & Business Communication



Kaixo!

Blog #9 Is it important to practise emotional intelligence when conducting business communication?



Emotional Intelligence is defined as the capacity to be aware of, control, and express one's emotions,and to handle interpersonal  relationships judiciously and empathetically. (Encarta - OxfordDictionaries)


With that, Emotional Intelligence, or EQ is very important to practice when conducting business communication. In terms of business communication being the sharing of information within an enterprise for the commercial benefit of the company (BusinessDictionary.com), then EQ is highly important as within board meetings and board discussions it is important for everyone to control their emotions and try to understand each other well so that the proper information about the client and their needs is shared properly and in its entirety, thereby ensuring that the client's need is met, therefore bringing in commercial profit for the company. During these board discussions or consultations emotions can become heated when egos are bruised and tempers flare, but EQ needs to be practised by all to keep everyone is check, and to prevent people from hurting others and to prevent people from reacting too strongly to the hurt.

In terms of business communication being how a company shares its information to promote its product or services to potential consumers(BusinessDictionary.com), EQ is important as the company needs to ensure that it effectively expresses it's product and must know how to control it's message to bring about certain sought after emotions in its consumers. Also, it is important as a company that wants to advertise something must know how to handle interpersonal relationships with it's consumers and how to play on their emotions, as advertisements are all about play on emotions.


Overall, EQ allows a company to handle the relationships of both its staff and its consumers as with it, a company can make sure that everyone is at their best emotionally which in turn leads to a better work environment and more commercial success.



Thank You
^.^

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